The Coach's Critical Error? Taking On The Executives and the Infallible Leadership Class

Tbecame clear the manager could survive a loss to lower-league opposition. He weathered losing a crucial European final against a particularly poor Tottenham teams in living memory. He withstood losing at home to domestic rivals, finishing 15th, his rigid approach, squandering the team's most promising academy products, a poor winning percentage, labeling his team the poorest in Manchester United history. Yet, there existed one adversary against whom Ruben Amorim would not be allowed to dance. If you challenge Jason Wilcox, and you best not miss.

Regrettably, like many a Premiership right-back in Blackburn’s championship campaign, the coach came at the executive and seems to have failed. Even the most distracted of readers can see the paradoxical situation: a manager who frequently berated his squad for failing in one-on-one duels succumbing in the face of the white heat and animal charisma of a England's top division's most intimidating football executives.

And frankly, this entire painful saga appears to portray the director in a whole new light. Perhaps it might have been easy, given his nine months in a similar role at Southampton, to view him as little more than a drudge within the club's structure: a man who owed his position largely to his friendship with his former boss Omar Berrada rather than any demonstrable skill. How wrong everyone was. In brilliantly outsmarting United’s feted manager, just as he bested the hapless Dan Ashworth before him, Jason Wilcox has demonstrated as one of the sport’s strategic masterminds: a tactical intellect that the club's mid-table rivals are now justifiably concerned.

A Tactical Conflict Regarding System and Philosophy

To illustrate, it was the director who having been part of the leadership that hired the rigid 3-4-3 advocate Amorim originally, played a key role in trying to persuade Amorim to abandon his beloved formation. Unsurprisingly, these entreaties were resisted. However, such directives hold greater authority when delivered from the mouth of a man the unimpeachable soccer background he possesses, a veteran of three England caps and a role in a title-winning side decades past.

Perhaps in time Jason Wilcox might agree to outline his thought processes to the rest of us. Perhaps at some point questions may arise why Amorim is walking away with full compensation, without any penalty clause in place. But Jason Wilcox speaks rarely publicly, for excellent reasons. The true intellectuals of this sport – individuals such as him – function on a plane exceeding our mundane comprehension. Were he to speak, probably all we would hear is a series of high-frequency signals and complex calculations. Desiring an explanation is not the same as being ready to receive.

Sir Jim Ratcliffe reportedly suggested using the winger in a defensive role.
The club's co-owner reportedly suggested playing Bryan Mbeumo at right wing-back. Photograph: Getty Images

The Supreme Power In Command

But of course, in training our focus on Jason Wilcox we overlook the true genius behind the modern United throne. Jason Wilcox is, in reality, merely executing the directives of his ultimate line manager Sir Jim Ratcliffe, who privately has made very clear his desire for a back four. According to reports, the owner has also suggested playing Bryan Mbeumo in a wing-back role. The owner is eager for United to adopt data science and analytics. According to ESPN, in an executive meeting soon after his investment, he announced that the team's approach of play “will be determined by this group”.

Ultimately, Ratcliffe is an expert in this technical football matters, drawing from his previous experience in industry and yachting. Most importantly he remains immensely wealthy, and as we all know, the wealthy are superior: more perceptive, sagacious, strategically brilliant, simply superior. Who else could one trust to manage a strategic plan of austerity, the building of a modern arena that appears a lot like an abstract design, the signing of Benjamin Sesko?

A New Soccer Hierarchy: Executives Over Managers

This is a trend that is becoming prevalent in top-tier of the game. Historically, clubs foolishly entrusted major sporting choices to low-level employees like managers, talent spotters – even footballers. Maybe previously possible for an up-and-coming, visionary coach with a philosophy and energy to go into an organization and see their vision through to completion. Yet how many businesses have such individuals established? How many mass redundancies have they managed? Far preferable to invest genuine authority where it rightly belongs: the leadership tier, the casually dressed executives, the guys with impressive professional resumes. Better by far to determine the tactics in the boardroom and appoint a coach who will adapt their methods accordingly. If coaches were once chefs, they have become more akin to delivery personnel: not responsible for the product, but still finally accountable should it be delivered poorly or fails to meet standards.

Nowadays, their job is increasingly not about crafting the philosophy and more about marketing it: the front-facing representative on the front desk, the public face of an organisation they have minimal power to influence. A coach at Chelsea leads a team of literal children into Europe and wins domestic cups, and effectively is dismissed for talking. A manager at Celtic sees his reputation ruined while the people who hired him continue to make errors another day.

The Modern Corporate Game: Accountability Only for the Coaches

And perhaps on some microcosmic level this is simply corporate governance in action: the elevation of a privileged overclass who can never be wrong, whose choices remain untouchable, whose mistakes can always be resolved by sacking without explanation. Hire the 3-4-3 coach and then fire them for playing too much that system. Hire the process guy and later discard them for taking too long. And above all be grateful; for the incremental increases in ticket costs, for your new player acquisitions, for the fact that the grownups – regardless of their expertise – are in charge.

Frederick Meyers
Frederick Meyers

A cultural commentator and lifestyle writer with a passion for exploring contemporary UK trends and societal shifts.